A Better Way Of Life | Leadership Conversations That Change Organisations
Ready to fall back in love with your own voice?
Join the community — £50/mo Try free for 7 days The Energy Crisis · Tickets now £59
A community for people who used to enjoy this

Nobody ever fell in love with a brand voice.
They fell in love with a person.

If you're paying £300 a month for someone else to sound like you, badly, this is for you. A Better Way Of Life is the community where you get your own voice back — and start actually enjoying being visible again.

£50/month not £300+
2,400+ consecutive daily polls, still going
30,000+ LinkedIn followers, built in the open
No contract. One month's notice
Join the community See what members say
"Graham looked over my LinkedIn profile, asked me about my business and then picked out my unique selling point and walked me through how to showcase it. I made so many notes that I can't wait to implement."
Samantha Lynas — Spiritual COO for Visionary CEOs
£50
a month. No joining fee.
2,400+
daily polls posted, never a ghostwriter
Your own
voice back
not a rented one
Weekly
sessions
live, online, with real people
New release

I wrote a book.

And In Poll Position — LinkedIn and My Life in Polls, by Graham Coath

And In Poll Position

Four boxes. One click. A tidy percentage that feels like an answer.

After seven years and more than 2,500 daily LinkedIn polls, Graham Coath has learned that the vote is rarely the interesting part — the comment underneath it usually is.

And In Poll Position is the story of what one small, stubborn habit taught him about curiosity, consistency and the very large amount of human complexity that refuses to fit into four small boxes.

"...the very large amount of human complexity that refuses to fit into four small boxes."
Kindle pre-order£1.99Published 31 August 2026
Included10 pollsReady-to-use, to get you inspired
PrintComing soonPrinted copies shortly after launch
Pre-order the Kindle edition Follow Graham on LinkedIn
If you've been outsourcing your voice

You didn't hire a copywriter because you hate writing.
You hired one because nobody showed you how to enjoy it.

Copywriters aren't bad at their jobs. They're solving the wrong problem. The problem was never "I can't write a post." It was "I've lost the fun of being visible, and I don't believe anyone wants to hear from me anyway." A better copywriter doesn't fix that. It just hides it, at £300 a month, forever.

What changes inside the community

  • You stop paying someone to impersonate you
  • You remember why you had something to say in the first place
  • You post because you believe it, not because it's due
  • You build a voice nobody can take with them when they leave
  • You keep the £250+ a month you were handing to a stranger
The maths
£300 → £50

What you were paying a copywriter, versus what it costs to join a room full of people who'll help you find your own voice — and keep the difference.

Join the community Or try it free for 7 days first
A Better Way Of Life community

The room where you get your voice back.

This is where the conversation continues every week — with people who used to enjoy being visible, lost it somewhere along the way, and are finding it again. Not a course. Not a content factory. A community.

£50 / month

No joining fee. One month's notice to cancel.

  • Weekly online networking sessions
  • 365-day social media content tool
  • 365-day visibility audit
  • Human Algorithm programme
  • LinkedIn and visibility training
  • Private Heartbeat community
  • Business introductions and support
Join the community for £50 a month Not sure yet? Try it free for 7 days first
Stop wasting your hard earned cash

Already paying a copywriter? Here's what you get back.

You don't need someone else's voice in your posts. You need the confidence, the ideas and the room to try it yourself — and people who'll tell you honestly when it's landed and when it hasn't.

If your organisation takes the in-company programme, Heartbeat is free for your whole team. For everyone else, £50 a month gives you access to everything: the tools, the weekly sessions, the training and the community.

Members and clients, in their own words

What happens when people get their own voice back.

"Best £100 I've spent on my business so far. Blown away by Graham's knowledge of the workings of LinkedIn. Plenty to work on to improve my LinkedIn presence. Great ideas given in manageable steps."
Paula Cashmore — CQC Advisor, Social Care
"He shared clear, concrete ideas that made the whole thing feel a lot less overwhelming. It wasn't about chasing trends but about finding ways to show up more intentionally and connect with the right people."
Florence Tyloo — Dementia Engagement Specialist
"Graham looked over my LinkedIn profile, asked me about my business and then picked out my unique selling point and walked me through how to showcase it. I made so many notes that I can't wait to implement."
Samantha Lynas — Spiritual COO for Visionary CEOs
"He helped me reconnect with the social strategy I need to kick-start my business. It feels exciting to return to my social strategy with renewed clarity and purpose."
Rachel Ballantyne — Founder, Edify Tutoring | TEDx Speaker
"Before I spoke to you, I was looking at promoting my profiles in a fairly narrow way, but you showed me that the process can be a lot more diverse and even... fun. Who could have expected that!"
Elena Marto — English Communication Coach
"What sets him apart is his zero-BS approach — he cuts through the noise and gets to the heart of what matters, ensuring that strategy aligns with your goals without unnecessary jargon or fluff."
Marilyn Rixhon — Wellbeing in Care Coach
What clients and colleagues say

The people who have been in the room.

From leadership events to in-company work, communication training and visibility coaching.

"I recently attended one of his leadership events and walked away with real, practical insights. His colleagues bring the same quality of thinking, which says a lot about the culture he's built around him. Graham is the kind of person who makes you better just by being in the conversation."
Maurizio Mallia — Head of Customer Operations
"Working with Graham has been one of those rare experiences that genuinely shifts how you show up. He asks the kind of questions that make you think differently, stretch your perspective, and ultimately communicate with more confidence and authenticity."
Tasha Astill — Business Growth Manager, UCS College Group
"Graham understands the unique relationship between social content, human nature and business value in a way few do. Quick to respond, adapt and always in communication — he is a force to be reckoned with across business marketing, podcasts and social trends."
Ben Caton — Managing Director, Ergochair
"He helped us to really think about what we offer and create a doable plan to grow our business. Graham has a knack for asking those spot-on questions that make you stop and really think. Then gets you laughing about it too so you don't take yourself too seriously."
Helen Gruber — Vocational Trainer, Adult Social Care
"Graham had always caught my eye with his fun polls. He sparked my hope back and gave me lots of ideas even outside of what I was originally thinking about. Up there with being honest, trustworthy, fun and just a plain good sort."
Rachel Cox — Personal transformation specialist
"In the noisy world of social media, coaching and business management, where many loudly tout their services, Graham is the exception. He's fully immersed in delivering top-notch work, letting his results speak volumes instead."
Marianne Mills — Independent Learning & Development Advisor
"Graham provided me with really sound advice on building a community into a proactive marketing pipeline. No-nonsense and immediately actionable."
Frank Marsh — Fractional Sales Leader
"He has a huge depth of marketing knowledge but better than that, he really understands how to explain his thoughts in a sensible, easy to understand way. A no-nonsense conversation that gave me a straight-forward understanding of what I had been doing wrong and the way forward."
John Charlesworth — Managing Director, Corton
"Always on point, always insightful, and most importantly, always respectful and fun. I have learned a lot from Graham's courses and input. Always happy to attend an event that Graham is involved in."
Twyla Howse — Channel Strategy Specialist
Real reflections, not requested ones

What people said after being in the room.

Nobody was asked to post. These are genuine reflections shared voluntarily by attendees.

"This was a powerful peer-to-peer space. What stood out most wasn't the technology itself but the tension it creates. Many organisations are already behind the curve — not because AI isn't being used, but because it's being used quietly."
Wayne Okell MBE — People-first Director of Talent
"It's rare to find a space where people can challenge ideas, share openly, and genuinely learn from one another. I left with new insights, new relationships, and plenty to reflect on."
Reha Z. — Sales Enablement & Leadership Development
"No bullshit, I went in not really sure what to expect. Graham did such a great job leading the conversation and everyone shared really great insights. I met people I genuinely got on really well with and hope to meet again."
Tom Lewis — Helping organisations use AI with confidence
Hear it in their own words

Attendee reflections on video.

Dan Wardle

CX & Employee Feedback Specialist · SurveyLab

Hannah Southerington

Product Specialist · Rail Retail · Founder of Candid Maverick

From the room

What the events actually look like.

London Leadership Series event photo
London Leadership Series event photo
London Leadership Series event photo
The Trust Gap event photo
The Trust Gap event photo
The Trust Gap event photo
Limited ticket offer for our next event

One ticket for £59. Or bring someone and pay £29.50 each.

The Energy Crisis brings 40 leaders into one room for the conversations organisations are thinking about but rarely having. No keynote speakers. No slides. No sales pitches. Just honest, useful conversation — with lunch and refreshments included.

Next event · Limited offer

The Energy Crisis

DateFriday 21 August 2026
Time9.30am to 3.30pm
VenueOrangebox, 250 City Rd, London EC1V 8AS
IncludesLight lunch & refreshments
Get tickets from £29.50 each

Leadership has always required resilience. But the pace and intensity of modern work has changed what is expected of leaders day to day.

Many leaders are present, but not always fully engaged. Productivity is maintained, but energy is often depleted. This session asks the questions most organisations are thinking but not saying out loud.

A limited number of tickets are now available

Come alone for £59 — or bring someone for the same total price.

Book the two-for-one offer and two people attend for £59 in total. That is £29.50 per ticket, including a light lunch and refreshments.

Available only while the promotional allocation lasts.

Questions we will explore
What is the difference between being present and being effective?
How does sustained pressure impact decision-making?
Where should leaders draw boundaries in always-on environments?
How do organisations support performance without exhausting people?
Single ticket£59One person
Two-for-one offer£59 totalTwo tickets · £29.50 each
Book The Energy Crisis
Event four

The Decision Problem

DateFriday 11 September 2026
Time9.30am to 3.30pm
VenueOrangebox, 250 City Rd, London EC1V 8AS
IncludesLight lunch & refreshments
Book your place

Organisations have never been more connected. Collaboration is encouraged. Voices are invited. Alignment is prioritised.

But in many environments, decisions are becoming slower, heavier and more complex. More opinions. More meetings. Less clarity. This session asks who is really accountable.

Questions we will explore
When does collaboration start to hinder decision-making?
Has alignment become a substitute for clarity?
Who is accountable when everyone has a voice?
How do leaders balance inclusion with the need to move?
Early Bird£95Limited to 10 places
Standard£125Limited to 20 places
For organisations — the in-company version

The same honesty, brought inside your leadership team.

Not a training day. Not a keynote. Facilitated leadership conversation built around your organisation's real challenges — delivered inside your building by Graham Coath and Iain Clague. Four sessions, four months, and Heartbeat community access free for your whole team throughout.

The A Better Way Of Life Leadership Programme

Each session follows the same format proven at the London Leadership Events. No presentations, no slide decks, no one talking at your people. Facilitated small-group conversation, whole-room debate, and the space to say things that don't normally get said.

The questions are built around four themes that are shaping every organisation in 2026. Together they create a curriculum that compounds — each session building on the last to produce genuine cultural change rather than a one-day event that fades by Friday.

Heartbeat community access included free for your whole organisation throughout the programme and beyond.

Investment
£2,500
per session
— or —
£8,000 full programme
Book a discovery call

Want to experience the format first? Attend a London event before committing.

Session 01

AI & Communication

How technology is changing how we talk to each other — and what we lose when the human steps back.

Session 02

The Energy Crisis

How organisations support performance without exhausting their people. What presence really costs — and what it produces.

Session 03

The Trust Gap

How trust is built, broken and rebuilt inside modern organisations. The hidden cost of the things that don't get said.

Session 04

The Decision Problem

When collaboration starts to hinder decision-making. Who is accountable when everyone has a voice.

How the in-company programme works

From discovery call to cultural change.

Step 01

Discovery call

We talk about what your organisation is dealing with right now and whether the programme is the right fit.

Step 02

Sessions shaped

The four themes are confirmed and the questions built around your organisation's specific context.

Step 03

Programme delivered

Four sessions over four months. Graham and Iain in your building. No slides. Real conversation.

Step 04

Community access

Your whole team joins the Heartbeat community free — continuing the conversation between sessions.

Step 05

Change compounds

Four months of honest leadership conversation produces shifts that a single event never can.

For organisations

Book a discovery call.

Tell us about your organisation and we will talk through whether the in-company programme is the right fit. No obligation, no pitch. Just an honest conversation.

In-company programme enquiry

Let's talk about what your organisation needs.

A 30-minute call to understand your situation and explain exactly how the programme works. If it is not the right fit, we will tell you that too.

£2,500 per session
£8,000 full programme
Free Heartbeat included
Nobody falls in love with a brand voice

Come get your own voice back. Start enjoying being visible again.

Join the community for £50 a month, try it free for 7 days first, or come to The Energy Crisis for £59 — with a limited two-for-one option that makes it £29.50 each.

Join the community Try it free for 7 days Book The Energy Crisis from £29.50 each